Disney reportedly weighs cutting thousands of jobs, AI among the pressures

20% cost savings asked of some managers

Disney could cut thousands of jobs, and some managers were asked to find annual cost savings of 20%, according to a BeInCrypto rewrite of a Bloomberg report that cites people familiar with the matter. Reuters is quoted listing AI among the pressures on Disney, alongside weaker box office, streaming competition and slower park attendance. Disney has not commented, the article says, and it does not give an exact number of jobs, the affected divisions or whether AI is a stated reason. Earlier rounds this year included about 1,000 jobs in April.

Alan's takeDisney’s pressures include weaker box office, streaming competition, and slower park attendance. But AI now shows up on the list as well, which raises a harder question than cost cutting. If competitors can use AI to make content, run marketing, or serve customers at a fraction of our cost, what happens to the advantages we’ve spent decades building? For business leaders, the question isn’t how AI lets us cut. It’s how AI will disrupt our industry.